Ubisoft have annouced The Ubisoft Club. This is a free to join rewards programme which offers extra game content, limited edition goodies and discounts in the shop to its members.
There are some cool features within The Ubisoft Club, for example, members will automatically earn units that can be redeemed for exclusive game contents, and also get experience points that will increase your level by simply playing Ubisoft games (not sure how this will work). There are also badges which I’m guessing are like achievements. Apparently if you sign into your Uplay account it automatically imports your game related info, progression etc to the ubisoft club.
Ubisoft have released a statement clarifying the role of the Ubisoft Club as it relates to Uplay. “Ubisoft Club replaces Uplay Win as the free single platform that rewards our players. Uplay remains the account that enables players to access all Ubisoft services such as forums, customer support, Uplay shop, Uplay PC and Ubisoft Club. Rewards already earned in Uplay Win will automatically be transferred to Ubisoft Club. Ubisoft Club also creates XP/Levels and Badges to enhance the game experience.”
It isn’t quite clear when the Ubisoft Club will be ready for use, Ubisoft have said “in the coming days” and others have said late in this year.